{"id":21829,"date":"2020-04-23T12:41:38","date_gmt":"2020-04-23T10:41:38","guid":{"rendered":"https:\/\/www.subaru.es\/blog\/?p=21829"},"modified":"2020-04-23T18:31:10","modified_gmt":"2020-04-23T16:31:10","slug":"subaru-mejor-marca-general-y-marca-mas-fiable-en-2020-kelley-blue-book-brand-image-awards","status":"publish","type":"post","link":"https:\/\/www.subaru.es\/blog\/nuestra-marca\/subaru-mejor-marca-general-y-marca-mas-fiable-en-2020-kelley-blue-book-brand-image-awards\/","title":{"rendered":"Subaru, mejor marca general y marca m\u00e1s fiable en 2020 Kelley Blue Book Brand Image Awards"},"content":{"rendered":"\n<p><strong>Subaru of America, Inc.<\/strong>&nbsp;anunci\u00f3 que Subaru ha sido galardonado en tres categor\u00edas principales de los premios Kelley Blue Book Brand Image Awards 2020, que incluyen&nbsp;<strong>la mejor marca general, la marca m\u00e1s fiable y la mejor marca de rendimiento.<\/strong><\/p>\n\n\n\n<p>Con el reconocimiento de este a\u00f1o,&nbsp;<a href=\"https:\/\/www.subaru.es\/\">Subaru<\/a>&nbsp;ha ganado la marca de mayor confianza&nbsp;<strong>durante seis a\u00f1os consecutivos<\/strong>, adem\u00e1s de tres premios a la mejor marca y cuatro premios totales a la mejor marca de rendimiento.<\/p>\n\n\n\n<p><span class=\"has-inline-color has-very-light-gray-color\">.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"1440\" height=\"754\" data-src=\"https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/100-1440x754.jpg\" alt=\"\" data-id=\"21830\" data-full-url=\"https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/100.jpg\" data-link=\"https:\/\/www.subaru.es\/blog\/?attachment_id=21830\" class=\"wp-image-21830 lazyload\" data-srcset=\"https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/100-1440x754.jpg 1440w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/100-560x293.jpg 560w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/100-768x402.jpg 768w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/100-1536x804.jpg 1536w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/100-2048x1072.jpg 2048w\" data-sizes=\"(max-width: 1440px) 100vw, 1440px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1440px; --smush-placeholder-aspect-ratio: 1440\/754;\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>Respecto al premio de mejor marca, Subaru logr\u00f3&nbsp;<strong>la puntuaci\u00f3n promedio m\u00e1s alta&nbsp;<\/strong>en todas las clasificaciones de modelos que no son de lujo, adem\u00e1s de sus t\u00edtulos de&nbsp;<strong>marca m\u00e1s fiable y marca de mejor rendimiento<\/strong>.<\/p>\n\n\n\n<p>Los compradores de Kelley Blue Book seleccionaron a Subaru gracias a la reputaci\u00f3n del fabricante de autom\u00f3viles ya que ofrece&nbsp;<a href=\"https:\/\/www.subaru.es\/seguridad\">veh\u00edculos seguros<\/a>, espaciosos y de bajo consumo de combustible que satisfacen las necesidades de los consumidores que buscan una mayor utilidad y rendimiento a un precio competitivo.<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img decoding=\"async\" width=\"560\" height=\"373\" data-src=\"https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/PER_1008_LoRes_RGB-560x373.jpg\" alt=\"Forester ecoHYBRID\" class=\"wp-image-21822 lazyload\" data-srcset=\"https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/PER_1008_LoRes_RGB-560x373.jpg 560w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/PER_1008_LoRes_RGB-1440x960.jpg 1440w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/PER_1008_LoRes_RGB-768x512.jpg 768w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/PER_1008_LoRes_RGB-1536x1024.jpg 1536w, https:\/\/www.subaru.es\/blog\/wp-content\/uploads\/2020\/04\/PER_1008_LoRes_RGB.jpg 1981w\" data-sizes=\"(max-width: 560px) 100vw, 560px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 560px; --smush-placeholder-aspect-ratio: 560\/373;\" \/><\/figure>\n\n\n\n<p>Los&nbsp;<strong>Kelley Blue Book Brand Image Awards&nbsp;<\/strong>reconocen los logros de los fabricantes de autom\u00f3viles en la creaci\u00f3n y el mantenimiento de atributos de marca que capturan el entusiasmo del p\u00fablico que compra veh\u00edculos nuevos. Los ganadores se eligen en funci\u00f3n de los&nbsp;<strong>datos de percepci\u00f3n automotriz del consumidor<\/strong>&nbsp;del estudio de Brand Watch de Kelley Blue Book. Brand Watch es un estudio de seguimiento de percepci\u00f3n de marca y modelo on line, que aprovecha anualmente&nbsp;<strong>a m\u00e1s de 12,000 compradores<\/strong>&nbsp;de veh\u00edculos nuevos en el mercado en KBB.com.<\/p>\n\n\n\n<p>El estudio altamente exhaustivo ofrece informaci\u00f3n sobre c\u00f3mo los compradores perciben los factores importantes que impulsan sus decisiones de compra y captura la familiaridad y lealtad de la marca \/ modelo entre los compradores de autom\u00f3viles nuevos.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Subaru of America, Inc.&nbsp;anunci\u00f3 que Subaru ha sido galardonado en tres categor\u00edas principales de los premios Kelley Blue Book Brand Image Awards 2020, que incluyen&nbsp;la mejor marca general, la marca m\u00e1s fiable y la mejor marca de rendimiento. Con el reconocimiento de este a\u00f1o,&nbsp;Subaru&nbsp;ha ganado la marca de mayor confianza&nbsp;durante seis a\u00f1os consecutivos, adem\u00e1s de [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":21819,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","inline_featured_image":false,"footnotes":""},"categories":[4401],"tags":[4405,5103,5106,5105,4936,5044,643,5104,4575,64],"class_list":["post-21829","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nuestra-marca","tag-all-around-safety","tag-brand-image-award-2020","tag-coches-eco","tag-coches-seguros","tag-gama-eco","tag-gama-eco-hybrid","tag-gama-subaru","tag-premios-subaru","tag-seguridad-subaru","tag-subaru-espana"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Subaru, mejor marca general y marca m\u00e1s fiable en 2020 Kelley Blue Book Brand Image Awards - Universo Subaru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.subaru.es\/blog\/nuestra-marca\/subaru-mejor-marca-general-y-marca-mas-fiable-en-2020-kelley-blue-book-brand-image-awards\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Subaru, mejor marca general y marca m\u00e1s fiable en 2020 Kelley Blue Book Brand Image Awards - Universo Subaru\" \/>\n<meta property=\"og:description\" content=\"Subaru of America, Inc.&nbsp;anunci\u00f3 que Subaru ha sido galardonado en tres categor\u00edas principales de los premios Kelley Blue Book Brand Image Awards 2020, que incluyen&nbsp;la mejor marca general, la marca m\u00e1s fiable y la mejor marca de rendimiento. 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