{"id":18974,"date":"2018-05-10T18:28:14","date_gmt":"2018-05-10T16:28:14","guid":{"rendered":"https:\/\/www.subaru.es\/blog\/?p=18974"},"modified":"2018-05-10T18:28:14","modified_gmt":"2018-05-10T16:28:14","slug":"subaru-en-el-geom-index","status":"publish","type":"post","link":"https:\/\/www.subaru.es\/blog\/nuestra-marca\/subaru-en-el-geom-index\/","title":{"rendered":"Subaru entra en el TOP FIVE de marcas mejor valoradas en el GEOM Index"},"content":{"rendered":"

El nuevo <\/strong>Subaru Impreza<\/strong><\/a> se convierte en el segundo veh\u00edculo que mayor inter\u00e9s despierta en los internautas, tras solo 14 d\u00edas de su presentaci\u00f3n en el mercado.<\/strong><\/p>\n

Durante el mes de abril, Subaru<\/a> logra un ascenso mete\u00f3rico en el ranking GEOM Index<\/a>. Se confirma as\u00ed la tendencia positiva con el que arrancamos el 2018 y que seguimos manteniendo y superando.<\/p>\n

\"\"<\/p>\n

Desde enero de 2018, Subaru ha ido subiendo posiciones en la valoraci\u00f3n que tienen los internautas sobre ella<\/strong>. En enero, Subaru parti\u00f3 de una 30\u00aa posici\u00f3n, logr\u00f3 una 18\u00aa en febrero y una 14\u00aa en marzo. Datos, a todas luces muy positivos, que han saltado por los aires al llegar abril donde nos hemos situado en el TOP FIVE de marcas mejor valoradas<\/strong>. Una 5\u00aa posici\u00f3n general, en la que compiten coches del sector lujo y generalistas. De hecho, atendiendo a nuestro segmento de veh\u00edculos generalistas, somos la 2\u00aa marca mejor valorada<\/strong> y solo estamos a una d\u00e9cima de la primera.<\/p>\n

\"\"<\/p>\n

 <\/p>\n

Este ascenso global, est\u00e1 reforzado tambi\u00e9n por el lanzamiento del nuevo <\/strong>Subaru Impreza<\/strong><\/a> que tuvo lugar el pasado 16, 17 y 18 de abril y que es, por derecho, uno de los buques insignia de Subaru. La nueva generaci\u00f3n de Impreza ha logrado 5 estrellas, la m\u00e1xima calificaci\u00f3n, en los rigurosos test de choque de EuroNCAP<\/a> y es la materializaci\u00f3n del All Around Safety<\/a><\/strong>, principio por el que nos regimos en Subaru al poner la seguridad por delante. El Sistema de Seguridad Subaru Eyesight<\/a>, con ocho asistentes a la conducci\u00f3n, y el Rear Vehicle Dectection<\/a>, incorporado en la versi\u00f3n Executive del nuevo Impreza, son la materializaci\u00f3n de esa b\u00fasqueda por la seguridad integral.<\/p>\n

\"\"<\/p>\n

\u00bfQU\u00c9 ES EL GEOM INDEX?<\/strong><\/p>\n

GEOM Index<\/strong> es una herramienta especializada en el sector automovil\u00edstico <\/strong><\/a>que analiza las opiniones de los usuarios en Internet para determinar el valor de las marcas y sus productos en tiempo real.<\/p>\n

A trav\u00e9s de algoritmos, GEOM Index proces\u00f3 para elaborar el ranking del mes de abril de 2018 un total de 77.176 textos publicados<\/strong> en las principales p\u00e1ginas web espa\u00f1olas, blogs, foros dedicadas al mundo del motor y tambi\u00e9n de los perfiles que las marcas, medios de comunicaci\u00f3n y periodistas tienen en las redes sociales. El 64 % de estos textos conten\u00edan menciones a las marcas y modelos.<\/p>\n

A partir de estos comentarios, la consultora es capaz de determinar la valoraci\u00f3n que los usuarios le dan a las diferentes marcas y sus modelos, y la notoriedad<\/strong> que tiene cada fabricante en internet, gracias una herramienta de procesamiento sem\u00e1ntico-ling\u00fc\u00edstico. Por primera vez GEOM Index ha superado en un a\u00f1o el mill\u00f3n de textos procesados.<\/p>\n

\"\"<\/p>\n

Estos datos, que nos sit\u00faan entre los grandes (a pesar de que ellas tengan mayor volumen y m\u00e1s gama disponible) nos supone un orgullo y AUMENTA a\u00fan m\u00e1s nuestras ganas de seguir trabajando para ofrecer a los ya Subaristas, y a los que est\u00e1n por llegar, su coche perfecto.<\/strong><\/a><\/p>\n

\u00a1Gracias a todos! \u00a1Seguimos trabajando!<\/p>\n","protected":false},"excerpt":{"rendered":"

El nuevo Subaru Impreza se convierte en el segundo veh\u00edculo que mayor inter\u00e9s despierta en los internautas, tras solo 14 d\u00edas de su presentaci\u00f3n en el mercado. Durante el mes de abril, Subaru logra un ascenso mete\u00f3rico en el ranking GEOM Index. Se confirma as\u00ed la tendencia positiva con el que arrancamos el 2018 y […]<\/p>\n","protected":false},"author":21,"featured_media":18984,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_eb_attr":"","inline_featured_image":false,"footnotes":""},"categories":[4401],"tags":[4405,4600,10,4602,4603,1144,4575,2552,4390,117,4521,4601,4604],"class_list":["post-18974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nuestra-marca","tag-all-around-safety","tag-geom-index","tag-impreza","tag-impreza-2018","tag-opinion-subaru","tag-sector-automovil","tag-seguridad-subaru","tag-subaristas","tag-subaru","tag-subaru-impreza","tag-subaru-seguridad","tag-valoracion-impreza","tag-valoracion-subaru"],"acf":[],"yoast_head":"\nSubaru entra en el TOP FIVE de marcas mejor valoradas en el GEOM Index - Universo Subaru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.subaru.es\/blog\/nuestra-marca\/subaru-en-el-geom-index\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Subaru entra en el TOP FIVE de marcas mejor valoradas en el GEOM Index - Universo Subaru\" \/>\n<meta property=\"og:description\" content=\"El nuevo Subaru Impreza se convierte en el segundo veh\u00edculo que mayor inter\u00e9s despierta en los internautas, tras solo 14 d\u00edas de su presentaci\u00f3n en el mercado. 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